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Jul 27 2010

Low Mortgage Rates Draw Buyers, but Banks Throw Up Roadblocks

Published by James Dwiggins under General.

RISMEDIA, July 26, 2010—(MCT)—David Kosowski has a full-time job, a sky-high credit score, a solid debt-to-income ratio and enough cash stashed away to put a 20% down payment on the three-bedroom, two-bath home he’s had his eye on since spring.
But when he applied for a mortgage to cover 80% of the $495,000 purchase price of the Coral Gables, Fla., home last month, he was flatly denied.
His story is one that has played out with head-scratching regularity across the troubled housing market, industry analysts say, even as mortgage rates have dropped to historically low levels.
The average interest rate for a 30-year fixed-rate mortgage sank to a record-low 4.56% this week, according to government-sponsored mortgage buyer Freddie Mac. Fixed-rate 15-year mortgages dipped slightly to an average 4.03%, also a record.
But even as rates fall, lenders are raising the bar ever higher for applicants, making it harder for even financially-stable home buyers to qualify, and in some cases making homes affordable only to those able to pay with cash.
Kosowski, who seems to have weathered the recession and the housing market downturn better than many—he’s employed and has considerable equity in the three-bedroom home he purchased 10 years ago—said his application was rejected because the company he works for (and owns a 25% stake in) saw its earnings drop between 2008 and 2009.
That was enough, he said, for the bank to turn down his loan application—despite his 817 credit score, a history of meeting all debt obligations and a 21% debt-to-income ratio.
“They asked me to explain the earnings decline,” he said. “I wrote a letter explaining that the economy had been down in 2009, and the next day they said the loan was denied. I was very surprised.”
Steve Schneider, his mortgage broker, and owner of Greenwich Title Services in South Miami, said he was surprised as well. “His credit is as good as anyone I’ve ever worked with,” he said. “He should’ve flown through.”
Such rejections would have been unheard of a half-decade ago, when credit was flowing freely, often to people who couldn’t afford the homes and condos they were buying, said Doug Dewitt, a Miami-based real estate broker.
“Now the pendulum has swung completely in the other direction, and lenders are making you very accountable in terms of your credit history,” he said. “It’s like they don’t want to write one more bad loan.”
With South Florida’s housing market still struggling to recover from record-high foreclosures, toppled home values and a glut of inventory, the ease with which banks now turn down applicants is nearly unprecedented, he added.
Potential borrowers are being denied access to tantalizingly low interest rates for reasons ranging from insufficient down payments, to a less-than-perfect credit history, to concerns about the property or buildings they hope to buy into.
The current interest rates are so desirable because they translate into significant savings in monthly and total payments for home buyers. For example, someone getting a $250,000 home loan in July 2010 would save an average of about $155 each month, compared to someone getting a similar loan last July, when the average 30-year fixed interest rate was about a percentage point higher.
Mortgage lending in 2010—down about 50% from early 2009—has shown a complete 180-degree turn from the home lending practices that reigned before the housing market bubble burst, and represents yet another obstacle stalling a recovery in the housing market, those who track the industry say.
Kosowski had very little trouble getting a loan for the home he bought back in 2000, when his income was lower than it is today. As he looked to move into a bigger home this year, the stack of paperwork he had to fill was considerably thicker than it was 10 years ago.
“It’s night and day,” he said, comparing the two loan application experiences. “I had to give about a quarter of the information that they ask for now, my income was significantly less than it is now, and there was no problem getting a loan. It’s almost like they don’t want to lend.”
The low-interest rates have done little to spur activity in the housing market. Last week, the number of mortgage-loan applications for home purchases dropped to its lowest level since the 90s, the Mortgage Bankers Association found. Nearly four out of five applications were from existing homeowners looking to refinance, many of them rejected because of insufficient or nonexistent equity.
Despite prices that have fallen drastically in the past five years, traditional home sales to traditional, middle-income buyers have been pushed to the margins.
With the expiration of the federal home buyer tax credit and many still worried about losing their jobs, the stiff lending requirements of banks offer up yet another reason for the average person to not buy a home.
Kosowski, who works for a lighting manufacturing company, ended up paying cash for the Coral Gables home in June, and is hoping to get a refinance loan soon.
Greg McBride, senior financial analyst for Bankrate.com, predicted that mortgage rates would remain low for the foreseeable future, but it will take more than low-rates to spur a recovery.
“Low mortgage rates alone are not going to revive the housing market,” he said. “People are still nervous about their jobs, and reluctant to take the plunge into home ownership. And the market continues to be plagued by a very high level of distressed properties.”

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Jul 19 2010

Foreclosures Likely to Surpass 2009 Levels

Published by James Dwiggins under General.

Repossessions climbed 38 percent in the first six months of 2010 compared 2009 and were up 5 percent from the first quarter, foreclosure listing service RealtyTrac announced Thursday.

In all, lenders repossessed nearly 528,000 homes in the first six months of the year. If that rate continues through the end of the year, repossessions will likely top 1 million in 2010, up 100,000 from 2009.

Historically, about 100,000 homes per year in total are repossessed, according to Rick Sharga, senior vice president for RealtyTrac.

More than 7.3 million home loans are in the foreclosure process, with one in 78 U.S. homes receiving a foreclosure warning in June.

On average, it takes home owners 15 months to actually lose their property after they receive the initial warning, reports Lender Processing Services Inc.

Source: Associated Press, Alex Veiga (07/15/2010)

May 25 2010

Zillow.com – Which approach do you take with Buyers & Sellers?

Published by James Dwiggins under Technology.

A few weeks ago, we held our first Realty World conference of the year and the turnout was awesome, but I only wish our entire company had come because the speaker lineup was some of the best we’ve had in years, and the content couldn’t have been more important for today’s market. In particular, we were honored to have David Gibbons from Zillow come speak to us about how they operate and what their goal is within our industry. All I can say is that the conversation was lively between David and our members, and the real estate industry certainly has very mixed opinions about Zillow and what they do. However, the simple fact is, Zillow isn’t going anywhere, so how you handle the inevitable objection from your seller – “Zillow says my house is worth way more than your quoting” or this from a potential buyer – “Zillow says this house is worth way less than what your asking for it” will determine whether you close the deal. Here are two approaches you could take to overcome these objections… you decide which is best!

Approach One: Well Mr. Buyer/Seller, I have been a REALTOR for 20 years and know this market better than some Internet company from Seattle. I’m an expert in real estate, I’ve sold hundreds of homes during my career and Zillow doesn’t know anything about real estate, my market, or what this home is worth. There information is highly inaccurate, they don’t have access to my MLS, they’ve never set foot in this town, and don’t believe anything you see on that website.

Approach Two: Mr. Buyer/Seller, this is a great question you ask, in fact, here is a copy of the “Zestimate” that Zillow provides for your property so that we can review it together. In addition, I have some material that Zillow provides on their website, to help better understand what a “Zestimate” is, the accuracy of their information, and more importantly how they arrive at the valuation they provided for this particular property. BTW, Mr. Buyer/Seller, I’m glad your doing your own research and I think Zillow is a great starting point, but its important to note that Zillow is just a starting point as they state right here on their own documentation – “The Zestimate” (pronounced ZEST-ti-met, rhymes with estimate) home valuation is Zillow’s estimated market value, computed using a proprietary formula. It is not an appraisal. It is a starting point in determining a home’s value. The Zestimate is pulled from data; your real estate agent or appraiser physically inspects the home and takes special features, location, and market conditions into account. Variations in price also occur because of negotiating factors, closing costs, and timing of closing. We encourage buyers, sellers, and homeowners to supplement Zillow’s information by doing other research such as:

  • Getting a Comparative Market Analysis (CMA) from a real estate agent
  • Getting an appraisal from a professional appraiser
  • Visiting the house (whenever possible)
  • Creating your own estimate using the My Estimator home valuation tool

Personally speaking, I think the second approach will get you a lot farther, as it shows you’re an expert, because your also factoring in something that the buyer or seller did on their own and was important to them. You’re not afraid to confront the issue and more importantly, you’re not badmouthing someone, but simply “logically” overcoming an objection by using Zillow’s own documentation. This will help satisfy the buyer/seller because it’s coming from the very company that gave them the “Zestimate” to begin with, versus your own material.

Here is the link to Zillow’s documentation to help you overcome these objections in the future – http://www.zillow.com/wikipages/What-is-a-Zestimate/

I would love to hear your thoughts and feedback on this subject as well.

Jul 31 2009

Expanding Our Horizons

Published by James Dwiggins under General.

Hard times means hard work, and Realty World Northern CA knows that this means longer hours and increased competition for you. In order to make your life a little easier we’ve brought on two new staff members who are here to help you by providing training, materials, and support on a variety of topics.

Social Media & Marketing Director, Erin Robbins, joins Realty World Northern CA with years of marketing and public relations experience on both the east and west coasts. With experience at Silicon Valley startups such as ShareThis and Optimost, and corporate giants including Cisco and SAS, Erin brings a variety of skills to the organization. Erin’s function at Realty World will include implementation and training on social media such as Facebook, Twitter and blogging; marketing and development of Design Center and Presentation Builder tools; and working with agents and brokers in the field to make the most of their Realty World franchise. Erin lives in San Francisco and in her spare time enjoys training for the upcoming NYC Marathon, traveling and hanging out with her bulldogs. You can follow Erin on Twitter at @texasgirlerin, on Facebook at http://www.facebook.com/erinnrobbins and her new Realty World blog at http://ErinRobbinsBlog.com

Director of Online Education, Ron Dillon, comes to Realty World with an extensive background in software and business development. He works to enable clients with the latest technologies and help them grow their business. In the past, Ron worked at ProSoft Engineering, Inc. with clients that included Sony, Panasonic, Hitachi, and Apple Computers. At Ficus Computer Engineering, Ron helped develop unique RFID implementations, managed offshore development teams, and participated in development projects with HP and TellMe Networks. He will be complete his degree in information systems security and minor in intelligence analysis in 2010. At Realty World, Ron will provide online and in-person training on a variety of products and services, as well as providing training on social media and many other upcoming real estate trends. Ron lives in Mountain House, CA with his wife, dog, and cat, and enjoys day trips to the surrounding wine regions, as well as geeking-out on his collection of computers. You can follow Ron on Facebook at http://www.facebook.com/ron.dillon3 or on Twitter at @rondillonrwnc.

Ron and Erin are already hard at work, so look for exciting contributions to come from the teamwork of Erin and Ron along with the existing excellent members of Realty World Northern California’s staff!

James Dwiggins
Chief Strategy Officer
james.dwiggins@rwnc.net

Jul 21 2009

Time to experience a full day of excitement, intrigue, and inspiration!

Published by James Dwiggins under General.

Convention_Ticket…and the best part is you won’t have to go buy a ticket at the movie theater for this because on August 14th, our annual convention will be taking place in Pleasanton, California and it’s absolutely FREE! This will be an event nobody will want to miss!

Carole Rodoni will discuss how she grew Alain Pinel Realtors from a fresh new company to one of the premier companies in the United States. She’ll also give her perspective on how to enter the luxury market and handle marketing, advertising and branding, as well as touch on how to attract today’s consumers.

Kevin Boer will facilitate a Blogger’s Panel Session that’s certain to create enthusiasm. Four blogging experts will talk about how they turned their blogs into money making machines and share with the audience how they can do it themselves.

Heather Mirjahangir Fernandez will give an introduction to Trulia.com, the free products and services they provide to real estate professionals, and how to use them. She’ll also give an overview of the Realty World blog syndication program to Trulia Voices and explain how it can drive more traffic to real estate websites.

Attorney, Zachary Roberts, will present a thorough and enlightening discussion on risks and opportunities with loan modifications and short sales and how to break into this growing market while watching out for risks.

Finally, triathlete Erica Davis will share her extraordinary account of her accomplishments and how she wound up paralyzed and wheelchair bound. Her touching story and journey toward recovery motivates audiences everywhere about overcoming life’s challenges.

If THAT isn’t enough, the day also provides an opportunity to win spectacular prizes, like one of three cruise vacations, an iPhone, a Garmin GPS System, an e-Pro Registration, and more!

This event is open to all real estate agents and brokers. Of course Realty World members from all over Northern California and Nevada will be in attendance and if you just want to find out more about Realty World or come to listen in on these truly amazing guest speakers, consider yourself invited. Just contact our Member Services Department to secure your seat at 800-460-2288 or via email at MemberService@rwnc.net. Seating is limited so don’t wait!

You’ll be giving the event a “two thumbs up” rating… guaranteed!

James Dwiggins
Chief Strategy Officer
james.dwiggins@rwnc.net

Jul 02 2009

Happy Fourth of July from Everyone at Realty World Corporate!

Published by James Dwiggins under General.

american flagSince last 4th of July to now, there certainly have been a tremendous amount of changes, sacrifices and new challenges in this country, in our businesses and our personal lives. And, there are certainly going to be many more before things turn around. However, on this 4th of July, we must remember to put all of our own personal issues aside and celebrate the accomplishments of all Americans throughout history, and even now, who have helped create this great country. We need to remind ourselves of the 56 men who signed the “Declaration of Independence” and gave us this incredible freedom we have today.  We must commemorate all servicemen and servicewomen who have paid the ultimate sacrifice and continue to so we can sleep at night without fear; so that we can continue to be entrepreneurial and prosper; and more importantly, enjoy the freedoms in making our own decisions in life. Remember this as you celebrate Independence Day with family and friends!
 
I’ll leave you with this quote:  “Everything that is really great and inspiring is created by the individual who can labor in freedom.” – Albert Einstein

Enjoy Your 4th of July Weekend!

James Dwiggins
Chief Strategy Officer
James.Dwiggins@rwnc.net

Apr 17 2009

Realtor Value Proposition… Enough of the Questioning!

Published by James Dwiggins under Technology.

As many of you know, we recently launched an aggressive move towards online video. Our partnership with 415Video has been amazing to say the least. In less than two weeks, we have already placed 50 listings online with syndication to many of the top video portals including YouTube.

I recently watched a video done by a long time Realty World member, John Pinto – (Realty World – John V. Pinto & Associates). To me, it defines what Realtors offer consumers in the way of marketing, expertise and professionalism… something our industry gets questioned about on a daily basis. All I have to say is John just set the bar at a whole new level. I can’t imagine a consumer in today’s world questioning the kind of marketing and exposure that John now offers all his clients.

Take a look for yourself:

James Dwiggins
Chief Strategy Officer
James.Dwiggins@rwnc.net